Has anything changed in a week? At least in Brandland? Since the hubbub from the Super Bowl ads has subsided, what do we remember? More importantly, do we care about any of it?
Two ads remain fresh and moving to me a week later, because they’ve found a place in my heart. While both could be improved as pieces of advertising, they remain ingenious pieces of human truth that bear repeated viewing, and they offer lessons for others to emulate.